The official logo of the Bob & Skeleton World Championships 2020 was presented as part of the Altenberg Hiking Day on May 1, 2018.

The World Cup logo was designed by the agency Müllerwerbung in Geising, under strict criteria of the international association and main sponsor of the World Cup BMW. From now on, the official World Cup logo can be used for the application. If you want to use the WM logo now, you can contact WiA GmbH.